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Social Media Hacks to Survive a Shifting Real Estate Market

With a Special Focus on Algorithms & AI The real estate market has shifted—and so has social media.

Today’s platforms are powered by algorithms and artificial intelligence that decide which Realtors get visibility, credibility, and inbound opportunities. This session is designed to help real estate professionals understand what’s changed, why it matters, and how to adapt—without posting more or burning out.

Join Karen Liz Albert, Social Media Expert to the Real Estate Industry and Founder of Behind Your Curtain, for a practical, easy-to-understand training that breaks down how social media really works in today’s market—and how to use it strategically to stay visible, relevant, and competitive.

In This Session, You’ll Learn:

  • How social media algorithms and AI determine who sees your content

  • What signals platforms are actually looking for from Realtors

  • How to clearly position yourself so AI knows who to send to you

  • Why clarity beats consistency alone in today’s market

  • How to use short-form video and content to train the algorithm

  • Common mistakes that make Realtors invisible online—and how to fix them

This session is strategy-focused, non-technical, and immediately actionable, whether you’re new to social media or already posting consistently.

Perfect For:

  • Real Estate Professionals navigating a shifting market

  • Agents who want more visibility without more overwhelm

  • Professionals who want to future-proof their marketing for 2026 and beyond

Presenter:

Karen Liz Albert
Social Media Expert to the Real Estate Industry
Founder, Behind Your Curtain
🌐 www.BehindYourCurtain.com
📞 310-699-4915
📧 Karena@BehindYourCurtain.com

Sponsored By:

Kaylyn Thueson
Exact Title
Sales Executive
📞720-733-2004
📧kthueson@exact-title.com

Zandra Ortivez
Ent Credit Untion
Mortgage Loan Officer
📞Office: (720) 793-5178
📞Mobile: (720) 771-9559
📧ZOrtivez@Ent.com

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